Press Release

August 31, 2018

Classroom moves to the Milo-Grogan neighborhood.

DUBLIN, Ohio (August 31, 2018) - Just two weeks into fall term, students enrolled at GROOVE U’s music industry entrepreneurship program are already engaging directly with the Columbus music community. 17 students will run load-in, sound, lights and video for the main stage at the 3rd annual 934 Fest, September 7th and 8th. 

The partnership between GROOVE U and 934 Fest not only provides technical support for an additional stage but more importantly presents valuable hands-on opportunities for GROOVE U students. In addition to two (2), one-hundred hour internships during their educational career, the program aims to involve students in a project outside of the classroom each month.

“The music industry is relationship-driven, and it’s important for students to break out of their bubble and get in the habit of developing relationships early in their career” said Dwight Heckelman, GROOVE U’s Founder and Director. “Exposing students early on to the fast-paced environment of a music festival builds their networking and communication skills, in addition to the technical.” 

934 Fest is just one of many community projects GROOVE U students receive class credit for. Past projects include The Columbus Arts Festival, Food Truck Festival, Breakaway Festival, Independent’s Day Festival, Pecha Kucha nights, and Quarterhorse Congress.

“Columbus has a thriving music scene but most students, especially those from out of state are not aware of the opportunities this city offers until they’ve been directly exposed to them” said Sarah Hudson, Director of Devlopment. “It’s important for students to know they can live, work and play here in Ohio. 

The GROOVE U Stage will be headlined Saturday by Souther and Sarob. Admission is free and donations encouraged. Proceeds benefit the continued operation of 934 Gallery, a volunteer-operated arts space in the Milo Arts District. For more information about 934 Fest, contact




GROOVE U is a revolutionary music industry career program located in Dublin, Ohio. The two-year program uses a career-centered approach to learning developed by active industry professionals, and is guided by the philosophy that the music industry is creatively engaged, apprenticeship-based and relationship-driven. Classes are small and personalized and offer both broad, foundational knowledge and specialized areas of music study in: production, live, business, video and interactive. With a 4:1 lab:class ratio, students have plenty of hands-on opportunities to hone in their skills. Students can directly plug-in to both the local and global music communities through trips to music conferences, on-campus speakers and two guided internships. The program now enrolling for fall 2019.